Tesla
UK benefits for Tesla Drivers
This Tesla landing page informs and educates, using an editorial approach to engage readers. It introduces a major urban issue in London with AI-generated imagery, then presents Tesla’s solution and benefits. While not explicitly sales-focused, it encourages test drives and orders, promoting sustainability. An FAQ section addresses concerns and highlights Tesla for Business, ending with an option to request a callback for incentives. Clear design, distinct backgrounds, and a flow from busy to peaceful imagery ensure readability, with a friendly tone and optimized text for mobile users.
Role
Concept, Art Direction, Design
Client
Tesla
Team
n/a
Type
Digital marketing, Digital design, Web design

© Pedro Girão 2025
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